PETALING JAYA: The
property market might need at least two years to digest and recover from
the various cooling measures that came into effect this month, but
expect it to surge again in 2016, say industry officials.
According to
Malaysian Institute of Estate Agents president
Siva Shanker,
2014 is expected to be a tough year for sales, but the market will find
its footing next year and catch the next upcycle in 2016.
“The market ground to a standstill after Budget 2014. There was a knee-jerk reaction in sales.
“It will probably stay in the doldrums for the first half of 2014. The
second half may be better,” Shanker, who is also CEO-Agency of property
consultancy
PPC International Sdn Bhd, told
StarBiz by phone.
Shanker believes that speculation over the past few years in the
primary market, resulting in “far more properties bought than needed”,
had been put to a stop by the new curbs.
“The days of 20%-40% appreciation in property prices after only a few years is over, ” he said.
Even so, Shanker sees the secondary market, which he said had languished for years, regaining its lustre.
“A new launch in Bangsar could set you back RM1,500 per sq ft, compared
to RM800-RM1,000 per sq ft for an existing property. The discount goes
up to 50% in some prime areas,” he said.
An analyst with
TA Research
said that unlike previous years, many listed developers have held back
on their 2014 sales targets – a departure from their usual forward
guidance in December – until a clearer picture emerges from the effects
of Budget 2014 and other tightening measures.
The exception is
Mah Sing Group Bhd, which is aiming for a 20% increase in sales this year to RM3.6bil.
According to the analyst, policy uncertainty on several fronts – such as whether
Iskandar Malaysia’s
Medini is exempt from real property gains tax, or the pricing of bank
loans using the net selling price of a property – remains an overhang on
the market.
“The sector’s fundamentals are intact, but in terms of share prices, the catalysts are lacking,” she said.
Property players have noticed a marked slowdown in sales since the
various curbs were put in place, although it is unclear by how much.
A number of high-end launches were also shelved, as developers switch
their focus to the affordable segment of the market, where demand is
more resilient.
Some of the projects launched post-Budget 2014 include block
B of YTL Land & Development Bhd’s
Fennel@Sentul East condominiums, which saw a take-up of 80% soon after
it was opened for sale in mid-November, while tower A and
B of Sunway Bhd’s Geo Residences were 85% sold within two weeks,
HwangDBS Vickers Research noted.
In
Iskandar Malaysia, however, the response to
UEM Sunrise Bhd’s Almas Suites and
WCT Holdings Bhd’s Medini Signature Tower 2 have been lukewarm,
Maybank Research said in a report last week.
The brokerage’s only “buy” call is
Glomac Bhd, even though the firm has cut its own sales target for the year ending April 30, 2014 by 18%.
CIMB Research
is more upbeat. It expects buying interest to return in the first half
of this year, albeit gradually, when potential homeowners realise that
prices are unlikely to fall, and that inflationary pressure from the
impending goods and services tax, along with other subsidy cuts, leads
to higher prices.
“As these macro prudential and policy measures
are meant to curb speculation and not restrain genuine demand, the
impact (though negative in the short term) should be positive over the
longer run because they should help to remove froth from some segments
of the market.
“Also, affordability remains close to its highest
ever. Robust sales by developers should provide impetus for a re-rating
of property stocks,” the research house told clients earlier this month.
Hong Leong Investment Bank Research,
which believes the market will stage a recovery in the second half of
the year, advocates a buy-on-weakness strategy for shares amid trough
valuations.
Contributed by John Loh The Star/Asia News Network